Level Up — Website Design & SEO Case Study

Level Up Online Tutoring · Website design & SEO

From one page
to a website that
supports growth.

I built Andy’s website, then grew it with helpful pages and blogs. Now it helps families find Level Up and understand what it offers.

Two overlapping previews of the Level Up website

How it works

Find it. Understand it.
Take the next step.

Get found

Helpful pages and blogs give Google useful answers to show when parents search for GCSE support.

Build confidence

The website explains the programme, answers questions and shows reviews so visitors can decide whether it is right for them.

Take the next step

Clear links guide interested visitors into Level Up’s Skool platform, where they can sign up.

Illustrative laptop workspace with a notebook and green coffee cup

Ongoing SEO · May–October 2026

More opportunities
to be found.

+72%

more weekly clicks from Google.

Since Andy started his ongoing SEO package in May.

May compared with the latest four weeks to 7 October 2026.

About these figures

Total across 23 weekly reports ending 6 May–7 October 2026. Google clicks are clicks from Google’s search results to the website, not unique visitors or sign-ups. Across the May–7 October reports: 910 clicks and 12,992 impressions (appearances in search results). Average weekly clicks rose 72%, from 37 in the four May reports to 63.75 in the latest four reports ending 16 September–7 October. Website visits include all routes, such as Google, Facebook, email and direct links.

Source: my weekly Search Console and Clarity report. The report records an SEO pause in July and early August; demand also changes through the GCSE year.

In Andy’s words
Andy Hoyland, founder of Level Up Online Tutoring

“It’s just a funnel for my business, and I can only thank you for that.”

Andy Hoyland
Founder, Level Up Online Tutoring

Nearly 1 in 3

website visitors signed up.

Taking the next step into Andy’s platform.

Client-reported over 30 days · October 2026

About this result

Andy reported 75 visitors and 22 sign-ups (29.3%) in his voice note on 13 October 2026. This is a separate website result, not a Google-only conversion rate. The precise 30-day dates and whether sign-ups include free trials are unconfirmed.

Could this work for you?

A clear offer.
An involved owner.

This works best when you know whom you help, actively promote your business and can share customer questions and business updates with me.

You do not need Andy’s audience size or a Skool community. You do need to stay involved and give the work time to develop.

Ongoing SEO · £350 per month

One SEO page, four blog posts and weekly reporting, planned around your business and the people you want to reach.

Let’s talk about your website ↗

We review your website and goals first. Additional website work is agreed separately. Results vary by business.